Valuation Rules of Thumb
This two minute video explains why owners should know what their businesses are worth, and how SPARDATA’s free ‘rule of thumb’ reports help.
SPARDATA offers free valuation rule of thumb reports1 for over 600 industries. Rules of thumb are a convenient way to get a ballpark idea of the values of businesses in an industry. Use them to guesstimate values – but don’t expect them to be accurate. (Rules of thumb rarely come within 25% of a business’ actual value. Usually the error is 50% or more.)
All rules of thumb suffer from the same fatal flaw, namely they assume a business is identical to every other business in that industry. That is absurd – each business is unique as a fingerprint. That is why a business owner’s plans should rest on solid facts (that is, a proper valuation), not on something as flimsy as rules of thumb. Nevertheless, these reports are a handy way to start thinking about the value of a business in practical terms.
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1 2011 Business Reference Guide published by the Business Brokerage Press. Used with permission of the author.

