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If you own a business, congratulations - because you are on the surest path to wealth. According to the New York Times bestseller The Millionaire Next Door (Stanley & Danko, Pocket Books, 1996), 64% of American millionaires achieved their wealth by owning a business.
But business owners are shockingly misinformed about what their businesses are
worth.
SPARDATA has valued over 27,000 businesses since 1990 and we have not yet met an owner who did not have, in the back of his or her mind, SOME GUESS about what the business was worth.
The fact is, those guesses are usually wrong.
A recent unpublished SPARDATA study of over 2,000 business owners found owners often misjudge the value of their businesses by 50% or more - sometimes by millions of dollars!