How SPARDATA Opens Doors To The Wealthy

The wealthier a person is, the likelier it is he or she owns a sundry asset. Indeed studies show two out of three millionaires own sundry assets. This is important to know because most financial institutions accept their clients’ sundry assets reluctantly if at all – a short-sighted policy basically telling their wealthiest clients and prospects to “get lost”.

Forward-thinking institutions realize sundry assets are an opportunity to pry wealthy investors away from competing institutions and to build strong relationships with them. Among the benefits institutions enjoy by embracing sundry assets: new clients, more fee income and robust cross-selling opportunities.

The key attraction the institution uses to lure the sundry asset owner is the customized research report SPARDATA prepares for each and every asset it is asked to value. These reports, often 50-100 pages in length, describe the asset, establish its fair market value, and document how the valuation conclusion was reached. If the asset being valued is privately-owned stock (for example), the SPARDATA report might use the market approach, the income approach or the asset approach to establish its value – or might use a combination of these approaches. (See sample valuations posted elsewhere on this website.)

Sundry asset owners greatly appreciate getting a yearly report showing how the asset’s value has changed during the past year. They find the document extremely interesting (since it concerns what is often their most valuable asset) and indispensable when

• selling it to someone else;
• doing retirement, succession or estate planning;
• doing a buy-sell agreement; or
• simply to satisfy idle curiosity.

The valuation report is a tangible benefit the client enjoys by virtue of paying fees to the institution. And because the SPARDATA report provides insight into the client’s financial condition, relationship managers find it makes an ideal tool to cross-sell life insurance, financial planning and loans.

	1. How many sundry assets does your institution hold (approximately)? 10-99 100-999 1,000+ 2. What types of accounts are they held in? ERISA IRA Trust Other (Specify) 3. How are they being valued now (e.g cost, $1, book value)? 4. How did you hear about SPARDATA?  Contact Information First Name: Last Name: Company: Address: City: State: Zip: Company Website : Phone: Email: I have read, understand and agree to SPARDATA's privacy policy.